*HALLOWEEN POP  UP STORE*
28.10.2023
At  (Fonderie 7)
by The Vice Vice

Year: 2023
Client: self initiated 
Type: Merchandise 
Material: Tshirt

I recently launched a new collection in a fully immersive pop-up store experience that I personally printed, built, and hosted. This collection, showcased in a space designed to feel as bold and unique as the pieces themselves, captured the essence of DIY creativity, blending art, fashion, and community engagement.

The pop-up event was not just a store—it was an installation where every detail, from the architecture to the printed visuals, was crafted to draw people into the world of my designs. The collection featured a mix of striking graphics, vibrant prints, and textures that challenged conventional fashion, with each piece inviting exploration and self-expression.

Visitors to the pop-up had the chance to experience the collection up close, in a space that felt interactive and tactile. From oversized prints to hand-painted visuals, the space echoed the creative process behind the clothing, making it a truly personal and engaging event. Beyond just shopping, people could connect with the artwork, and with each other, in an environment that encouraged creativity and dialogue.

This collection and pop-up store represent my belief that fashion should be an immersive, hands-on experience, where art and clothing come together to tell a story. Each piece in the collection is not only designed to be worn but to make a statement about the wearer’s individuality and connection to the creative world.